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Retail Edition, Consumer Edition,
Dealer Edition?
Wholesale, Retail, Trade-In?
<> Class I, II,
III, IV Mileage Deduct?
Clean, Extra Clean, Average, Rough?
 <><>
What number should I expect for my trade-in?
Which book do dealerships use to determine my trade-in value?
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A
great quote from a car salesman sums it all up.
"Call Kelly Blue Book or NADA Guides and ask them to buy your trade-in
for the value listed. We can't give you that much? Maybe they
will."
Obviously, both guides have been around for a long-time and have
recognizable names. Out of fairness to both guides they are used
extensively by Banks, FInance, and Insurance Companies, and Adjusters
to determine certain vehicle values.
A look at the major advertisers on each of the
guides site should be a tip to whom each of guides true loyalty lies. Major
Auto Manufacturers and Dealers carry huge advertising budgets which
seem to keep both of the guides in line when publishing vehicle values
to say the least.
Marketing strategies by both guides offer both a retail consumer
edition, and a dealer/bank edition. Why two books? Does the value of
the vehicle change by looking at a different book?
We recommend that consumers don't take any number in the guides too
seriously. We believe that with all the different numbers
as far as retail, wholesale, trade-in, mileage adjustments, regional
adjustments, and so on that each guide is operating on a very similar
playing field as many auto dealers. Different guides, different
regions, deducts, adds, condition, wear and tear, market conditions,
all do nothing other than put more questions in the consumers
head? Confusing? Not really. Dealerships want the
opportunity to sell you inside their dealership in their environment.
NADA and KELLY giving actual trade-in values isn't going to help any
dealer make more money or sell more cars period.
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 How does an auto dealer determine
your trade-in value?
Grab a book of
course. Not the Yellow one, Not the blue one.
Yes, that right the mysterious Black Book.
Black Book is obviously black as its name suggest. It is a great
book for dealers to use as it gives real auction data of cars sold at
auction averaged from all major auctions in the country. It is
updated weekly and has very good information as to a vehicles true
market value. It is the King pricing guide and standard operating
equipment for almost every used car dealer, manager, and wholesaler in
the country.
Do all dealers use this number to bid trade-in's? It is our
opinion that most use at least as a starting point. Some markets
bring less or more than this number. But all used car managers
know they want to own your trade-in lower than this number in the book.
The problem getting this number. For some mysterious reason this
publication and its car values are not made available to the
public. Not published on any web site available for non dealer
use. Actually black book has just come out with a Retail
Consumer Edition. We guess they felt left out of the confusing
number game.
Our Experts Recommend the following to get a Real Value of your
trade-in -
1. Simply fill out our loan application and trade appraisal form and we
will give you a real number on your trade-in that is black book
based. Free of charge with No cost or commitment. This
number is REAL.
2. Visit your local car-max with your trade-in. Some
restrictions apply. Car-Max will buy your trade-in and give you a
written offer usually good for 48 hours. Later models, high
miles, body work vehicles don't bother.
3. Check out auto trader for cars like your selling in your area.
Look for individuals ad's. Same for local
classifieds.
4. Use Kelly Blue Book and NADA guides trade-in values minus deducts
for equipment and miles to get a starting point on your trade-in.
Getting the
Black Book number usually allows dealers a starting point and the
trade-in Nada Figure adjusted for your area is usually a top number you
could expect to receive for your trade-in.
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Introducing the new
Start Here to Get Your REAL
Trade-in Value from actual
Used Car Dealers.
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